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• Traction nominated in 2010 AIMIA awards - Best Export Achievement

  20 Jan 2010

  Traction has again been recognised for its international success by being nominated for an AIMIA Award in the "best export achievement" category, receiving a “highly commended”.

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• Aussies take Manhattan

  01 Apr 2009

  Storming New York in a recession? Who do these seven Australian digital upstarts think they are? Embedded journalist Brad Howarth joins the second Austrade and AIMIA trade mission to the United States.

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• Tools of the Accountability Trade

  01 Feb 2009

  Kate Kendall speaks to 10 direct marketers about the state of the industry in '09 and the return to direct as the economy tightens.

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• Tailoring the Message

  14 Jan 2009

  Leverage the shift from brand marketing to direct marketing.

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